Marketo Consultant - Remote

Delivery · Montreal, Quebec
Department Delivery
Employment Type Full-Time
Minimum Experience Mid-level

Marketing Automation (Marketo) Consultant


About Perkuto


Do you want to work for a top company with a 4.9 glassdoor rating? Perkuto is growing and we're looking for a project manager to join the team!

 

Perkuto is a fast-growing and industry-leading marketing operations agency and a platinum Adobe partner offering a wide range of consulting services to help our clients fully leverage Marketo, optimize their processes, and advance their business objectives. Our mission is to bring exceptional service to our customers by combining deep industry expertise with the power of today’s marketing technologies. We believe a better workplace creates a better customer experience, and we build the company every day with this in mind.

 

Our environment is unique. Certified as a great place to work in Canada in 2019, Perkuto is a company that places the well-being of its employees and the satisfaction of its customers at the heart of its priorities. We have a dynamic and collaborative team in which you will have the opportunity to really make a difference!


The Role


The Marketing Automation Consultant will guide Perkuto’s clients during the creation and optimization of lead nurturing, lead scoring and automated marketing programs to develop qualified sales leads and create brand awareness. In this role, the successful candidate will manage the marketing automation development phases including: requirements gathering, design/development, testing, configuration and advanced administration.


  Key Responsibilities


  • Work with clients to turn their marketing automation platform into a revenue driver, using best practices in marketing automation, lead management and revenue performance management
  • Collaborate with clients and internal experts to gather requirements, document solutions, translate business needs into technical execution, receive feedback and present results
  • Provide innovative solutions by creating cutting edge, effective and efficient marketing programs
  • Hands-on development and execution of marketing campaigns including campaign flow builds, email, landing page and form creation, testing, media placement, tracking, etc.
  • Drive and manage email process: assets, segmentation, and list management for maximum revenue and profitability
  • Create, implement and maintain dashboard of key success metrics
  • Monitor, analyze and report on campaign performance to maximize ROI and sales
  • Present solutions to clients and conduct training workshops


  Qualifications


  • Minimum 3-5 years of digital marketing experience
  • Minimum 2 years experience working with Marketo and CRM platforms (preferably Salesforce). Certifications, a strong asset.
  • Expert knowledge of marketing technologies and industry best practices
  • Proven experience with interactive marketing techniques including inbound/outbound marketing, demand generation (email, tradeshows, webinars, etc), analytics, etc.
  • Solid understanding of the marketing/sales cycle
  • Experience working with business stakeholders in defining project requirements, including automations, KPIs and success metrics
  • Excellent communication skills: written, verbal and presentation
  • Ability to prioritize and manage multiple priorities, projects, resources
  • Bilingual (French and English), an asset
  • Online portfolio, email templates, or other work samples demonstrating relevant marketing automation experience is desired


  Benefits


  • Work with the best! Awesome co-workers using cutting edge technology and Saas tools.
  • Competitive Compensation. Salary + Stock Option Plan
  • Stay balanced. Unlimited vacation!
  • Take care. Health and dental insurance
  • Grow your mind. Training and certification exam fees covered.
  • Work from home. No commute required!
  • Priceless. Balance your career and home, with a friendly work environment and flexible hours

Thank You

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  • Location
    Montreal, Quebec
  • Department
    Delivery
  • Employment Type
    Full-Time
  • Minimum Experience
    Mid-level